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NEWS & INSIGHTS

The Unit’s Expert-Driven Betting & iGaming Blog 

Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.

Engineer performing software quality assurance and code testing on laptop at The Unit office

NEWS & INSIGHTS

The Unit’s Expert-Driven Betting & iGaming Blog

Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.

CUTTING-EDGE IGAMING & BETTING DEV INSIGHTS

At The Unit, we delve into the specifics of sports betting software development and the latest trends in iGaming. Our aim is to bring clarity and expertise to the forefront of betting software and digital gaming. Whether you’re a developer, or simply curious about the industry, we provide insights and guidance to navigate the landscape of betting and iGaming.

CUTTING-EDGE IGAMING & BETTING DEV INSIGHTS

At The Unit, we delve into the specifics of sports betting software development and the latest trends in iGaming. Our aim is to bring clarity and expertise to the forefront of betting software and digital gaming. Whether you’re a developer, or simply curious about the industry, we provide insights and guidance to navigate the landscape of betting and iGaming.

Paddy Casey
The Unit steps up leadership and advisory with Clerkson and Egan hires

Digital marketing platform The Unit has added extensive industry experience to its senior team, hiring Andy Clerkson and Rob Egan. Clerkson joins the firm as a Strategic Advisor, leveraging his knowledge of betting and gaming gained via tenures at prominent firms including FOX Bet, The Stars Group, William Hill and SportCaller, serving as Chairman of the latter. He will play a

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Conor Durnin
Discovery Phase And Why It’s Crucial To Your Project

Introduction The discovery phase is one of the most crucial parts of any project, and even if the need to develop a product feels urgent, it’s important to take the time required for a thorough discovery phase. The discovery phase will help you make sure that you’re developing the right

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Paddy Casey
The NFL Makes A Betting Move

Following on from their live betting broadcast trial with the Washington Redskins during the preseason, the NFL has made another advance toward the betting world by signing an agreement with sports data experts Sportradar. Sportradar – who has partnerships with the MLB, NHL and NBA – has signed a deal

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Paddy Casey
iOS Native App Requirement for Betting Apps

The betting industry is about to go through the biggest change since the requirement to obtain a UKGC licence. The deadline has been extended from September 3rd, 2019 to March 3rd, 2020. Apple Have Stopped Betting Functionality on Wrapped Apps Apple have announced that online betting will be only allowed

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An image of a virtual betting app being optimised.
Paddy Casey
Betslip Optimisation – Five Essential Tips for Optimising the Betslip

Betslip optimisation is one of the most important factors for your business. Therefore, you should prioritise it in your day to day operations plan. Importance of the Betslip The betslip is arguably a Sportsbook’s most important feature from a customer perspective. It is also the most important feature from a

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