Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.
Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.
At The Unit, we delve into the specifics of sports betting software development and the latest trends in iGaming. Our aim is to bring clarity and expertise to the forefront of betting software and digital gaming. Whether you’re a developer, or simply curious about the industry, we provide insights and guidance to navigate the landscape of betting and iGaming.
We’re developing the frontend, backend and mobile applications for G2 Digital’s new Vegas Club Casino brand as it launches in the New Jersey market. The Unit has been selected by G2 Digital, the developer of the online casino brand Vegas Club Casino, to build its flagship website and mobile application.
The Unit has appointed experienced gaming executive Fiona Power as our Chief Commercial Officer as we continue to expand our international business. Based in New York, Fiona joins us on a contract basis and will work alongside our existing commercial leadership, including Co-Founder Paddy Casey and Chief Revenue Officer Mark
We’ve opened a larger, state-of-the-art Chișinău office as our Moldovan team continues to play a central role in our expanding international footprint. Our new development hub in Chișinău spans 500 sq. m., replacing the original 125 sq. m. premises we opened in 2024, which quickly reached capacity as our Moldovan team continued to grow.
With a matter of days until the first ball is kicked, every operator has a plan in motion for the World Cup. Unless something has gone very wrong, marketing budgets have been finalised, acquisition campaigns are taking shape, and partnerships are getting into the swing of things like all the
Built in Dundalk. Backing Dundalk. Powering the Game Changers. We’re proud to announce that The Unit has become the Official Technology Partner of Dundalk FC, signing a new multi-year partnership with the club. For us, this marks the next chapter in a relationship that runs deep. We’ve backed the Lilywhites
When it comes to baseball caps, bath robes, or scarves, “one size fits all” is an ideal approach. They’re uniform products that are perfectly suited for scale, regardless of region or price point. But the same certainly can’t be said of sports betting product, which seldom benefits from a one-size-fits-all
First featured in our latest Inside The Unit newsletter on LinkedIn. Modern life can be quite homogeneous. Every high street is starting to look the same, football stadiums are all becoming the same soulless bowls, and fashion influencer culture has made everyone’s wardrobe choices look like uniforms. While some have
Originally published on LinkedIn, this piece by Alan Bruce, COO at The Unit, looks at how decentralisation is creating new opportunities across betting platforms and prediction markets. For years, the architectural structure of online betting platforms remained fundamentally unchanged. Operators built and controlled their product, held user funds, set odds,
Seasoned product and technology leader steps into full-time executive role as The Unit accelerates growth across sports betting and iGaming DUNDALK, IRELAND (FEBRUARY 3, 2026) — We have announced the appointment of Co-Founder Conor Durnin to our leadership team. Durnin, who co-founded The Unit in 2018, played a foundational role
Gen Z might not have roamed the earth when a World Cup was last held in the United States, when Ireland were still hoovering up Eurovision trophies, or when checking football scores meant firing up Teletext. But the young generation has grown up during a seismic shift in digital technology
We’re developing the frontend, backend and mobile applications for G2 Digital’s new Vegas Club Casino brand as it launches in the New Jersey market. The Unit has been selected by G2 Digital, the developer of the online casino brand Vegas Club Casino, to build its flagship website and mobile application.
The Unit has appointed experienced gaming executive Fiona Power as our Chief Commercial Officer as we continue to expand our international business. Based in New York, Fiona joins us on a contract basis and will work alongside our existing commercial leadership, including Co-Founder Paddy Casey and Chief Revenue Officer Mark
We’ve opened a larger, state-of-the-art Chișinău office as our Moldovan team continues to play a central role in our expanding international footprint. Our new development hub in Chișinău spans 500 sq. m., replacing the original 125 sq. m. premises we opened in 2024, which quickly reached capacity as our Moldovan team continued to grow.
With a matter of days until the first ball is kicked, every operator has a plan in motion for the World Cup. Unless something has gone very wrong, marketing budgets have been finalised, acquisition campaigns are taking shape, and partnerships are getting into the swing of things like all the
Built in Dundalk. Backing Dundalk. Powering the Game Changers. We’re proud to announce that The Unit has become the Official Technology Partner of Dundalk FC, signing a new multi-year partnership with the club. For us, this marks the next chapter in a relationship that runs deep. We’ve backed the Lilywhites
The Unit is a betting & iGaming software development company helping operators build, launch and scale digital products.
