Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.
Welcome to The Unit’s Betting and iGaming Blog! This is your go-to spot for straightforward, easy-to-understand insights from people within the world of betting and online gaming.
At The Unit, we delve into the specifics of sports betting software development and the latest trends in iGaming. Our aim is to bring clarity and expertise to the forefront of betting software and digital gaming. Whether you’re a developer, or simply curious about the industry, we provide insights and guidance to navigate the landscape of betting and iGaming.
Decentralised tech is gaining ground, and betting might be next. With on-chain systems offering transparency, fairness, and new infrastructure models, the gambling industry could be in for a shift. But making the leap comes with serious questions, which The Unit’s Chief Technology Officer Alan Bruce addresses by exploring what the
Earlier this year, The Unit has reached an exciting milestone with the opening of our newest office in New York City. Situated in the heart of Manhattan, the The Unit’s U.S. expansion reflects our ongoing commitment to strengthening client relationships and deepening our footprint in the rapidly evolving U.S. betting
We’re excited to share that Srđan Šrepfler has joined The Unit as our new Vice President of Engineering. With over 20 years of experience in development, including seven years at William Hill and four at Huddle, Srđan brings deep industry knowledge and strong leadership to our growing team. A Proven
In today’s blog, The Unit’s Chairman Andy Clerkson joins Paddy Casey to share what goes into building top-quality sports betting platforms. Reflecting on their time together at Grand Parade, they recall how product development evolved from early advertising banners to free-to-play games, then mobile apps, and eventually “full-scale fixed odds
In this short fireside discussion, The Unit’s Chairman Andy Clerkson joins Paddy Casey to explore where the next wave of product innovation in iGaming is headed. From the rise of sweepstakes in the U.S. to the growing buzz around prediction markets, Andy shares his perspective on how these emerging formats
We’re delighted and proud to share that Andy Clerkson has been appointed Chairman of The Unit. Andy has been working with us as a strategic adviser since 2023 and now steps into a more formal role as we continue our international growth. A Proven Track Record in the Industry A
The NEXT Summit in New York was a great chance to dive into the latest in betting and gaming. Representing The Unit were our Co-Founder Paddy Casey and VP Sales, Americas, Mark O’Hare, getting stuck into discussions on everything from shifting regulations to emerging tech. Plenty of valuable conversations and
“Everyone is born, but not everyone is born the same.” When author Roald Dahl expressed the above quote, he may not have done so with the iGaming industry in mind, given it did not exist at the time, but it certainly rings very true in our space. Working out the
Introduction Meet Vasili Cassir, a skilled Angular Developer at The Unit who thrives on building efficient, scalable, and user-friendly applications. His journey into software development began with backend technologies like COBOL and JavaScript, but he soon found his passion in frontend development, drawn to its dynamic nature and the challenge
The Unit has appointed Aoife Dillon as its new Senior Account Manager. Bringing a decade of experience in the iGaming industry, Aoife previously held the same role at Microgaming/Games Global. Her career also includes positions as a VIP Gaming Executive at bet365, a VIP Account Manager at GVC Group (now
This piece first appeared on LinkedIn and has been updated for publication on The Unit’s website. The 80th NBA season is in full swing, with teams already shaping the narrative for the months ahead. Despite the scale of the NFL and the global reach of soccer, basketball’s return always delivers
The NFL season is back, and with it comes the familiar blend of anticipation, drama, and endless analysis. For operators, it is also a reminder that delivering a strong NFL betting product is not just about having odds on the board. It is about matching the passion and pace of
First published in our September Inside The Unit newsletter. Is Your Sportsbook Ready for the 2026 World Cup? The entire world’s attention will be on North America next summer, when the biggest single-sport event on the planet heads to the U.S., Canada, and Mexico. In 2026, FIFA’s jamboree will be
The 2025 NFL season opened when the Philadelphia Eagles welcomed the Dallas Cowboys, and it was more than just a win for the reigning Super Bowl champions – it kicked off another crucial period in the fight for market share in US sports betting. The NFL is not only the
At The Unit, Product Owners are the link between ambitious ideas and products that actually work. For Jack Traynor, that means focusing on speed, reliability and outcomes that genuinely matter to both clients and their users. Turning Ideas Into Real Products Jack describes his role simply: “I help turn ideas
The Unit is a betting & iGaming software development company helping operators build, launch and scale digital products.
